Ordering made simple
We’ve supercharged wholesale with our online store.
Sign up now to start ordering products to fuel your business from our online store.



Wholesale. Anytime.
Wholesale without the hassle


Wholesale. Anytime.
Wholesale without the hassle
Use the SIAN online store as a window into our warehouse.
View stock availability, pricing, product images, and barcodes at a time and place that suits you. Order online at any time, anywhere.
Creating an account is simple. Successful applications will be verified within 24 hours.
View exclusive offers
Download our Stocklist
Get instant access to our latest stocklist and promotional offers with just one click on the SIAN store homepage.
Our ‘Stocklist’ banner will take you directly to our daily stocklist folder, where you can easily download the latest CSV offers and promotions.
View exclusive offers
Download our Stocklist

Wholesale at anytime
Online Support Team
Safe & Secure Payments
Expanding your portfolio
Brands we stock
Find and deliver the products you need for your business and expand your product portfolio for your customers. Choose from hundreds of market-leading beauty and household brands such as Dove, Dettol, Gillette, Garnier, Listerine L’Oreal and Oral-B.
Sign up or Log in to the SIAN store to our wide range of products.
Become an online customer
How to get started
Fill in the sign up form
Signing up is easy; we'll ask you for your name, email and company name.
Authorisation of application
Once we receive your application we will aim to verify your account in 24 hours.
Start shopping
You will receive your unique password, and away you go, you'll be free to start shopping!
Once your order is placed
New customers will need to fill in an additional new buyer form for us to process your order.
Serious about wholesale?
Create an account to become a customer
Please note: By filling in the forms, you are confirming you are happy to receive marketing material from us. You can opt out of this at any time.
Frequently Asked Questions
What is the Minimum Order?
As a volume wholesaler, our minimum order value (MOQ) is £5000, with a minimum of 5 cases per SKU.
Please note we do not offer test orders below the minimum order.
Do you offer bulk discounts?
Yes, we offer bulk discounts on many of our products. The discount amount will depend on the quantity of product you are ordering.
Please contact us for more information.
Is VAT include in the price?
No, the prices shown on the store and on our CSV stock list do not include VAT.
Do you ship internationally?
Yes, we distribute and supply products to over 80 countries around the world from our warehouses in the UK (Bedford) and the Netherlands (Amsterdam).
What's the cost of delivery?
We offer free UK shipping on all orders. Once your order quote is placed, we will contact you to confirm your order and delivery date with you.
For orders outside the UK, delivery costs will be calculated once your order is placed.
How long will it take to receive my order?
We aim to get your order picked, packed, and ready for delivery or collection within 72 hours of receiving it.
The actual delivery time will depend on your location and the shipping method you have selected.
Store Features

Check stock around the clock
Check stock availability, pricing, barcodes, pictures, and place orders at a time that suits you.

Scan to search products
Use your inventory to search. The built-in barcode scanner helps you to find products on the SIAN store.

Reorder and Replenish
The favourites tab allows you to store your regularly ordered products and add them to your order with one click.

Simple yet Powerful
We have built the SIAN shop on AWS (Amazon’s web service), offering you a speedy and reliable online experience.

Take our warehouse with you
Access all of our product lines straight from the SIAN Wholesale app.

Work out margins
The POR (Profit On Return) Calculator is a tool available to help you work out how much you should charge per product to make your desired profit margin.
Get in touch
Our vastly experienced sales team are always accessible.
Simply give us a call or email with your enquiry.